Insight

You Say Potato and I Say Potahto - How Can We See the Same Thing So Differently?

Dr. Bill Cloke | Posted 07.09.2014 | UK Lifestyle
Dr. Bill Cloke

Couples are frequently talking about entirely different events while discussing the same event. Or they will identify qualities within a person like "She was so angry with me" and as I was sitting right there I could see that it was not happening that way. Allowing for my own warped sense of reality I am often amazed at those inconsistencies within an interaction between seemingly rational people.

A Personal View of This Year's EphMRA Annual Conference

Sarah Phillips | Posted 27.08.2014 | UK
Sarah Phillips

Travelling home on the Eurostar from this year's EphMRA conference in Brussels, I pondered whether the pharmaceutical market research industry is 'Embracing Change and Cultivating Opportunity' as per the title of the conference.

Fine Tune Your Assertiveness Skills

Annie Ashdown | Posted 05.03.2014 | UK Lifestyle
Annie Ashdown

I was so afraid of conflict and when I did try to be assertive, I came across as being aggressive. However that's a long time ago before I mastered my communication skills and fine tuned my assertiveness skills.

Through the Looking Glass: The Naked, Ugly, Beautiful Truth of Personal Hygiene

Rodney Collins | Posted 20.11.2013 | UK Lifestyle
Rodney Collins

Last week, our team published a photographic essay, Around the World in 80 Cabinets. The project invites you to peek inside bathroom cabinets around the world, from Australia to Uzbekistan. This is likely an invitation that few of us are able to resist.

Businesses Are Missing Out on Insight From Marketers

Raconteur Media | Posted 04.11.2013 | UK
Raconteur Media

So what does economic recovery in enterprise (that is, growth) have to do with marketers? Why would the CIM tie together marketing and business confidence in a survey?

What Will Nasa's Next Mars Rover Mission Be Like?

Huffington Post UK | Posted 10.07.2013 | UK Tech

Having two rovers on the surface of Mars discovering incredible things has not stopped Nasa from thinking about the next step in the hunt for life on ...

How to Stop Your Boss Losing Your New Business Pitch

Shaun Varga | Posted 16.02.2013 | UK
Shaun Varga

In my early days in advertising at JWT I often witnessed the ability of a senior person who'd previously said very little, to swing the entire course of a meeting by a perfectly judged intervention.

Nasa To Send New Rover To Mars In 2020

Huffington Post UK | Michael Rundle | Posted 03.02.2013 | UK Tech

Nasa has said it will send a new rover to Mars in 2020 as the next stepping-stone to a manned mission. The new robot will be partially based on the...

Insight is Where the People Are

Sean Farrington | Posted 23.01.2014 | UK Tech
Sean Farrington

Now that we have some of these insights on The Future, thanks to more advanced technologies, knowledge-workers can go to work to keep the candle burning brightly. Because Insight is for Everyone.

You Can't Practice Pressure

Hugh Salmon | Posted 28.08.2012 | UK Sport
Hugh Salmon

In the European Cup this week, the England v Italy quarter final and the Spain v Portugal semi-final have been decided by penalty kicks in which a player is asked to put the ball on a spot and kick it past a goalkeeper into a goal (or not).

Tomorrow Never Comes (Unless You're Green)

Hugh Salmon | Posted 15.07.2012 | UK Politics
Hugh Salmon

By emphasising their established long-term commitment to a better world for future generations and widening their sphere of interest, the Greens may have a brighter future than they think.

How the Banks Can Save the NHS

Hugh Salmon | Posted 29.04.2012 | UK Politics
Hugh Salmon

Don't worry about 'competition' in the NHS. Just invite commercial operations to tender for the business and, in return, demand a piece of the action.