Ipsos Mori

Labour Voters 'More Satisfied With Theresa May Than Jeremy Corbyn'

The Huffington Post | Christopher York | Posted 18.08.2016 | UK

Labour voters are more impressed with Theresa May than they are with their own leader, according to the latest poll from Ipsos Mori. This is unprecde...

Don't Trust Politicians? You Get the Ones You Deserve

Leon Spence | Posted 22.01.2017 | UK Politics
Leon Spence

There is a reason that we trust doctors so much. We take much greater interest in our health and when there is bad news we expect a doctor to be honest with us. Let us face it: a great many of us take the exact opposite position with our politicians. So we will continue to have the politicians that we deserve and our trust will continue to erode ever further. Sad isn't it?

Jeremy Corbyn Gets Worst Ever Net Public Backing Vote In Seminal Poll

The Huffington Post UK | Aubrey Allegretti | Posted 24.09.2015 | UK Politics

Jeremy Corbyn suffered a significant knock today, as he became the first ever Labour Party leader to score a snap net negative satisfaction rating. ...

Swing or Roundabout?

Professor Roger Mortimore | Posted 21.06.2015 | UK Politics
Professor Roger Mortimore

In many respects, the way in which we talk (and perhaps the way in which we think) about general elections is decades out of date. We bend our understanding of modern events to fit the language that was coined to describe the events of the past and sometimes, even if we are aware of this, we are in danger of being led astray.

Five Years Is a Very Long Time in Politics: Ukip's Progress

Simon Atkinson | Posted 17.06.2015 | UK Politics
Simon Atkinson

It is not all plain sailing for Ukip. Expectations of "what good looks like" on 7 May are so much higher. It takes time to become skilled at running local campaigns on the ground. There are questions about whether the Party has strength in depth, both nationally and locally.

Labour's Long-Term Decline in Scotland

Mark Diffley | Posted 14.06.2015 | UK Politics
Mark Diffley

While the referendum has undoubtedly crystallised and possibly accelerated Labour's decline north of the border, the origins of that decline go back much further... It is clear that, for the second year running, Scotland may be at the epi-centre of the country's biggest political event.

Concern, Not Criticism, Was the Public's Response to A&E This Winter

Harry Evans | Posted 21.04.2015 | UK
Harry Evans

The yearly discourse of winter NHS strains has reached the public ear. What's more, people can distinguish between the NHS generally, which they know to offer the highest quality and the NHS in winter, where there is more concern.

Whatever Happened to Education?

Simon Atkinson | Posted 14.01.2015 | UK Politics
Simon Atkinson

Rather than worry about why education is "languishing" as a lesser order issue, perhaps we should see it as a sign of relative success. When we at Ipsos MORI analyse public opinion, we frequently conclude that Britain is better than it perhaps thinks it is. And, judging by what the experts are saying about teaching and what the students are telling us about their hopes and motivations, education may well fall into that category.

The Poll That Proves How Wrong Everyone Is About Everything In Britain

The Huffington Post UK | Jack Sommers | Posted 29.10.2014 | UK

Everyone is wrong about almost everything, a new poll has found. The international study by Ipsos MORI discovered that basic facts about the makeup...

The Leadership of Ed Miliband - How Does He Compare?

Harry Carr | Posted 23.08.2014 | UK Politics
Harry Carr

Where does Ed Miliband sit, then, in comparison with other recent leaders of the opposition? On some measures, the leader with the most similar figures is Michael Howard. Ed Miliband scores better than William Hague and Iain Duncan Smith, but this is hardly comforting news.

With Just a Hundred Days to Go, the SNP Still Have a Mountain of Public Scepticism to Climb

Jim Murphy MP | Posted 07.08.2014 | UK Politics
Jim Murphy MP

The truth is that after two years of campaigning the SNP haven't managed to move the ball forward in any game changing way at all. Having failed to become the 'momentum campaign' the SNP went in search of elusive big moments. But to those who have been following events closely the SNP's campaign has been a series of false starts and stumbled half answers.

Things Can Only Get Better? The History of the Ipsos MORI Economic Optimism Index

Harry Carr | Posted 22.07.2014 | UK Politics
Harry Carr

Britons appear by nature to be pessimistic with regard to the economy. We have now had 11 consecutive months of positive EOI scores - the second longest on record, behind a 15 month period around and following the 1987 general election. If we are to see this optimism to continue into the 2015 general election, it will beat the record by a full eight months.

Immigration - Are We Talking About It?

Tom Frere-Smith | Posted 18.05.2014 | UK Politics
Tom Frere-Smith

Politicians from all parties have traditionally struggled to make their rhetoric on immigration chime with the British public's views. New findings from Ipsos MORI showing a divergence of public opinion on the subject, may explain why.

What Do Most Voters Thank Clegg For, Rather Than The Tories?

The Huffington Post UK | Asa Bennett | Posted 13.03.2014 | UK Politics

Nick Clegg and the Lib Dems have spoken a lot about raising the starting threshold for income tax as high as £12,500 in order to help the poorest and...

Mind the Gap: What the Public Thinks About Charities

Dan Corry | Posted 04.05.2014 | UK
Dan Corry

Today NPC publishes research with Ipsos MORI looking at the public's attitude to charities. There is a wealth of interesting material uncovered by the polling and set out in our report. But in thinking about the research a number of things have occurred to me that are particularly worth sharing.

Tuned In or Turned Off? Public Attitudes to PMQs

Ruth Fox | Posted 12.04.2014 | UK Politics
Ruth Fox

In principle, the public recognise that PMQs is an important part of the democratic process because of the opportunity to hold the government to account. But PMQs in practice alienates, angers and frustrates...

Poll Finds British Public Want To Stay In EU

PA | Posted 25.01.2014 | UK

A new poll suggests that while the British public aren't ready to pull out of the European Union just yet, they would like to see a shift in power awa...

Goodbye 2013: The Year Social Media Arrived

Kenny McDonald | Posted 12.03.2014 | UK Tech
Kenny McDonald

If the success of my mate Andy's Terrible Real Estate Agent Photographs and the resulting media interest is anything to go by, then 2013 was the y...

What Do Brits Really Think About Immigration?

The Huffington Post UK | Posted 23.01.2014 | UK

Most people in Britain think immigration is a problem - but not where they live, a major new report has revealed. While 70% think it is a problem f...

Too Much Too Soon?

Simon Atkinson | Posted 02.02.2014 | UK Politics
Simon Atkinson

At last! The economic recovery is finally under way. Its dynamics - rising borrowing, a housing "bubble", uncertain prospects for the eurozone - may trouble some readers. But, as the news over the last month or two has underlined, we are at least now living with an economy which is growing rather than shrinking.

Billboards in the Sky - Why Ryanair Needs to Change the Mood Music

Milorad Ajder | Posted 27.01.2014 | UK
Milorad Ajder

Ryanair, one of the most successful brands in the last 25 years, has always taken an uncompromising approach when dealing with its customers - follow the rules to the letter and get a cheap fare - any deviation and costs will escalate. No excuses, no quarter given...

Your Chance to Tell Animal Researchers What Openness Looks Like to You

Chris Magee | Posted 07.11.2013 | UK
Chris Magee

In October 2012, over 40 organisations involved with bioscience in the UK signed a Declaration on Openness on Animal Research, committing them to sett...

Prince George and the Royal Polling Numbers

Simon Atkinson | Posted 22.12.2013 | UK Politics
Simon Atkinson

This week's royal christening seems an appropriate moment to take stock and look at how public opinion towards the royal family is evolving. Overall, the message remains positive, particularly when compared to the bumpy ride that was the 1990s...

One In 10 Voters Think Nigel Farage Leans Towards The Left

The Huffington Post UK | Jessica Elgot | Posted 17.10.2013 | UK

One in ten voters believe Nigel Farage leans to the left, according to some rather confusing poll results. Voters surveyed in an Ipsos MORI poll fo...

London, Paris, New York: Some Things You Just Can't Bottle

John Worne | Posted 05.11.2013 | UK
John Worne

This week I was a panellist at the launch event for the inaugural Ipsos MORI Top Cities survey - a worldwide poll that crowned London as the most popular city in Europe, but forced us to tip our bowler hats to New York as the global winner. But in amongst the data were a few fascinating phenomena...