Though change may not come overnight, this conference in Paris is both timely and important - a potentially crucial pointer in the right direction towards resolving to one of the most difficult and dangerous foreign policy issues of our time, namely Iran. It surely deserves greater strategic comprehension and attention from our Governments.
For Iran, all segments of its society would welcome the lifting of sanctions and an important step towards ending the international isolation. The country has always denied any intent to build nuclear weapons but a successful agreement would also deny them the capacity to do so. It may pave the way towards new hope in a troubled region.
Several days ago a man with a neatly trimmed beard wearing a white turban, and professorial-looking rimless glasses featured prominently in Davos. Was it really Hassan Rouhani? Of course Rouhani is Iran's current Ayatollah-sanctioned President and should have every good reason to be at such a prestigious forum; however the man addressing Davos appeared only to share the real Rouhani's appearance.
Nuclear apocalypse has been avoided. Iran has agreed to curb its nuclear activity. That's what they tell us anyway. Let's not get ahead of ourselves; even if Iran's cooperation is genuine, world leaders and their Iranian counterparts are not about to hold hands, hug it out or start tweeting funny cat memes to each other.
The real test of the Geneva agreement will be whether it does mark a move away from the old failed model of military conflict and towards building long-term peace instead. Ultimately, though, this requires full transparency of all nuclear programmes by all countries, full international cooperation for the immediate elimination of all weapons of mass destruction and an end to future reliance on nuclear energy. Only then can we be sure that our hopes of a secure deal for the planet will be realized.
I can't help wondering what six Kurdish men currently facing execution in Ghezel Hesar Prison near Tehran might think of the praise being heaped on Rouhani? Like numerous other condemned prisoners in Iran, they face the gallows after being convicted of vaguely-worded offences, including "enmity against God" and "corruption on earth".
Today the Iranian people go to the polls for the first time since 2009's controversial reelection of President Ahmadinejad... Unfortunately, with hundreds of candidates disqualified and all the current Presidential hopefuls part of the ruling establishment and links with Ayatollah Khamenei, it is unlikely that there will be any reforms.