As we head towards our first anniversary, Sportswomen returned to the all new Sky Sports News HQ studio for a third series today at the new time of 11.30am. This series of the show promises to showcase the very best in women's' sport and there couldn't be a better time for us to return! This summer produced some of the best ever results in women's sport and we're excited to be able to celebrate key successes.
The power of female athletes to draw audiences in London 2012 highlights the appetite for women's sport. However, the current lack of coverage is creating a glass ceiling effect. The lack of exposure on the playing field is reflected in the boardroom with few women in senior positions at sports clubs and governing bodies.
After the flags have come down in Regent Street, the athletes have departed the village, and the nation reflects on Britain's performance as both host and competitor, a particular observation may dawn on public and punditry alike. The extent of Team GB's medal table standing may well be due to the disproportionate success of its women athletes.