It's Official, Rihanna Is Launching Her Own Makeup Line

The Huffington Post | Rosy Cherrington | Posted 14.04.2016 | UK Style

Rihanna's bold looks and sold-out MAC collections have earned her a place as one of the world's top beauty influencers, so it comes as no surprise she...

Makeup Artist Demonstrates 'Cheeky' Bum Contouring Technique

The Huffington Post | Ellen Wallwork | Posted 13.04.2016 | UK Style

A makeup artist has put a rather "different" spin on the idea of contouring your cheeks, by creating a bum sculpting tutorial. Makeup artist collectiv...

Adele's Official Makeup Tutorial Is Finally Here

The Huffington Post | Rosy Cherrington | Posted 12.04.2016 | UK Style

Adele's 60s-inspired eyeliner has been the subject of many a beauty tutorial, but the makeup techniques revealed in these have mostly been guesswork. ...

Kylie Jenner Is Now Making Metallic Liquid Lipsticks

The Huffington Post | Rosy Cherrington | Posted 11.04.2016 | UK Style

Kylie Jenner looks set to break the internet again, this time with her latest Kylie Cosmetics launch. The 18-year-old posted a sneak preview of her ne...

This Eyelid Artwork Brings A Whole New Meaning To 'Cat Eye'

The Huffington Post | Rosy Cherrington | Posted 07.04.2016 | UK Style

Feline flicks and cat eyeliner have stood the test of time - from Cleopatra through 50s pin ups to Adele. But makeup artist Georgia Ryland has just up...

Kylie Jenner Lip Kit Factory Responds To 'Sweat Shop' Allegations

The Huffington Post | Rosy Cherrington | Posted 05.04.2016 | UK Style

Kylie Jenner's perma-sold out Lip Kits have been a hit with fans, but the employees making them apparently aren't happy. Radar reported that some work...

Kylie Jenner Is Now Making Nude Lip Glosses

The Huffington Post | Rosy Cherrington | Posted 01.04.2016 | UK Style

Kylie Jenner is expanding her makeup empire even further by releasing a trio of nude lip glosses. The latest Kylie Cosmetics offering comes in three s...

Why People Are Freaking Out About This New Highlighter

The Huffington Post | Rosy Cherrington | Posted 31.03.2016 | UK Style

Highlighting, strobing, the 'halo technique'. Whatever you want to call it, getting your cheeks so gleaming they're visible from space is a downright ...

Kim, Khloe And Kourtney Kardashian Reportedly Sued Over Beauty Line

The Huffington Post | Rosy Cherrington | Posted 24.03.2016 | UK Style

Kim, Khloe and Kourtney Kardashian are reportedly being sued for $180 million over their cosmetics company, Kardashian Beauty. According to TMZ, inves...

Watch This Makeup Artist Contour A Woman's Entire Body

The Huffington Post | Rosy Cherrington | Posted 18.03.2016 | UK Style

The contouring beauty trend is still showing no sign of slowing down. We've had boob sculpting, neck slimming and now the full body contour. Posted on...

The First Official Kim Kardashian Lipstick Is Here

The Huffington Post | Rosy Cherrington | Posted 16.03.2016 | UK Style

It was only a matter of time before Kim Kardashian followed sister Kylie Jenner into the world of cosmetics, starting with her signature nude lips. Th...

Kylie Jenner Reveals Another New Lip Kit Shade

The Huffington Post | Rosy Cherrington | Posted 16.03.2016 | UK Style

Kylie Jenner's cosmetic empire is showing no signs of slowing down, with yet another new Lip Kit shade announced today. The reality star revealed an e...

Mum-To-Be Applied Full Face Of Makeup During Labour

The Huffington Post | Amy Packham | Posted 14.03.2016 | UK Parents

For most women in labour, the last thing on their mind is ensuring they've got a full face of makeup on for their newborn's arrival. But for New York-...

Quilted Eyeshadow Is The New Quilted Handbag, According To Chanel

The Huffington Post UK | Rosy Cherrington | Posted 09.03.2016 | UK Style

Been coveting a quilted Chanel 2.55 handbag, but can't justify the dent in your bank balance? The French fashion house has the solution - quilted eyes...

Adele's Eyeliner Secret: Product Cocktailing

The Huffington Post UK | Ellen Wallwork | Posted 08.03.2016 | UK Style

Adele's makeup artist has revealed the secret to achieving her perfect eyeliner flicks, a little technique he calls 'Product cocktailing'. Michael ...

Beauty and Diversity: A Note on Diversity in the UK Cosmetics Market

Segun Garuba-Okelarin | Posted 26.02.2016 | UK Style
Segun Garuba-Okelarin

The world and it's perception of beauty is changing, and in the UK, the black and minority population has doubled over the last 10 years, and the mixed race population is one of the fastest growing ethnic groups. I now see more and more advertising campaigns and magazine editorials that feature a wider range of ethnicities.

Artist Uses Makeup And Her Hijab To Transform Into Disney Characters

The Huffington Post UK | Natasha Hinde | Posted 26.02.2016 | UK Style

A makeup artist has combined artistic wizardry with her extensive hijab collection to transform herself into various Disney and comic book characters....

Maybelline Accused Of Only Selling Makeup For 'White Women'

The Huffington Post UK | Rosy Cherrington | Posted 25.02.2016 | UK Style

A beauty blogger has publicly called out Maybelline for only catering to 'white women' with their makeup range in the UK. Nadia Gray, from Luton, w...

#LFW Beauty Trend: The New Statement Lips

The Huffington Post UK | Ellen Wallwork | Posted 21.02.2016 | UK Style

Fans of a bold lip look rejoice, the London Fashion Week catwalks predict a whole host of dramatic shades will be adorning our pouts in autumn 2016. ...

#PrettyLipsPeriod The Fight Back Against Racist Beauty Standards

The Huffington Post UK | Ellen Wallwork | Posted 22.02.2016 | UK Style

Aamito Lagum has taken a stand against the racist response to a photo MAC cosmetics shared of her lips. The model has joined thousands of social me...

Katie Price Goes Makeup Free On 'Loose Women'

The Huffington Post UK | Ellen Wallwork | Posted 19.02.2016 | UK Style

Katie Price was persuaded to take her makeup off on live TV after Fearne Cotton shared a makeup-free selfie on Instagram. Price joined her 'Loose W...

This Photo Of A Husband Helping His Wife Buy Makeup Captures A True Love Story

The Huffington Post UK | Rosy Cherrington | Posted 19.02.2016 | UK Style

The latest viral photo will give beauty lovers some serious relationship goals... and the rest of us too, for that matter. Love What Matters shared...

See 100 Years Of Egyptian Beauty

The Huffington Post UK | Amy Packham | Posted 10.02.2016 | UK Style

The latest instalment in the 100 years of beauty video trend has taken a look at Egypt. Researcher Jacinthe Assaad worked with Cut Video to recreat...

Neck Contouring Is Now A Thing, People Not Impressed

The Huffington Post UK | Rosy Cherrington | Posted 08.02.2016 | UK Style

This is it. We've officially reached peak contouring. While cleavage contouring and ab scultping with bronzer have been practised for years by Holl...

UK Makeup Junkies Rejoice - Marc Jacobs Beauty Has Landed

Sarah McGiven | Posted 05.02.2016 | UK Lifestyle
Sarah McGiven

This long-awaited launch has been one of the most hotly anticipated on British shores since it was introduced to the US market in August 2013. American beauty bloggers flooded the internet with tales of its superior quality and brilliant shades whilst UK customers sulked, desperately trying to find friends visiting the States who could bring pieces back for them.