Mc Saatchi Mobile

Mobile Marketing Trends in 2013

James Hilton | Posted 03.04.2013 | UK Tech
James Hilton

2013 is shaping up to be the biggest year for mobile so far, as more consumers than ever shift over to smartphones and tablets: 17.4 million iOS and Android devices were activated on Christmas day alone

The Faster, Lighter, Smaller Mobile Christmas

James Hilton | Posted 16.01.2013 | UK Tech
James Hilton

Since the introduction of the iPad, brands and marketers have been trying to understand how these devices will be used and how they will impact their marketing channels. From what we've seen, the impact has been far beyond what anyone really expected.