I have heard so many view points on this. Some women feel it's ridiculous not to take the name, and wouldn't even give taking the man's name a second thought. While others feel it goes against everything they stand for as a woman.
Whether or not to change your name when you marry remains a big decision for anyone. The implications - social, political, personal and practical - are many. But for me, whether to change my name is not so much a feminist dilemma as a marketing one.