Online Video

Only 1% Of Facebook Video Goes Viral: How You Can Too

Dror Ginzberg | Posted 05.06.2017 | UK Tech
Dror Ginzberg

Today, all publishers are looking for virality. If done right, viral videos can make up to 60% of all a publisher's shares over a three month period. While this pressure may be intimidating, don't despair. Focus on tackling some of the above areas and developing a solid strategy - then you too could obtain viral fame.

Unsafe Selfies And Check-In Troubles: Four Tips To Stay Safe Online

Claire Stead | Posted 28.02.2017 | UK Tech
Claire Stead

Facebook now sees eight billion average daily video views and Snapchat users aren't far behind, sending more than seven billion photos and videos each day. They say sharing is caring - and that's true to an extent. But when you overshare or share the wrong information online, that can often lead to tricky conversations or unintended consequences.

Unpacking Facebook Vs YouTube Battle For Consumer Eyeballs

Sean Everett | Posted 11.01.2017 | UK Tech
Sean Everett

This week Facebook announced that it would be including mid-roll ads in the videos that show up in its highest value real estate - the news feed. It's a shot across the bow of YouTube to get more of the content creators, both new and existing, to switch from YouTube's walled garden to Facebook's.

When AI Sends You A Movie In A Text Message

Sean Everett | Posted 21.10.2016 | UK Tech
Sean Everett

It's Christmas morning December 25, 2016 at 6:17 am. You can't sleep because this year, for some reason, you seem to be more excited about what's under the tree than in years past. But you know the rest of the home is still sleeping so you reach for your phone.

Twitter's NFL Deal Maps Out Path To Success

Dror Ginzberg | Posted 18.10.2016 | UK Tech
Dror Ginzberg

What this deal really shows is how well American football is complimented by social media. With a typical game clocking in at roughly three hours from start to finish, Twitter is a natural fit - allowing fans to stray on and off the platform without missing any of the action.

Where's the Fair Use?

Mat Greenfield | Posted 18.02.2017 | UK Tech
Mat Greenfield

Online video has proven to be one of the Internet's most disruptive frontier's, shaking the ground beneath the feet of Hollywood and television more than any other. It's taken the power of publicity away from marketing execs and carefully-controlled promotional work and allowed honest opinions to be heard.

YouTube 10: Changing the World One Video at a Time

Patrick Walker | Posted 22.05.2016 | UK Tech
Patrick Walker

YouTube has brought us videos of cats and dogs, re-runs of classic TV shows and established the A-list stars of our generation. It has brought world events into our living rooms and onto our phones at the touch of a button. It will be exciting to see how the platform evolves over the next 10 years; I have no doubt that it will continue to change the way we watch, learn and interact with the world around us. Happy Birthday, YouTube.

All Bark No Bite: Why 'Instagram Inspiration' Needs Action

Josh Marshall | Posted 16.03.2015 | UK Lifestyle
Josh Marshall

"Start before you're ready" ... What does it mean? It means to "whisper #YOLO to the wind" and delve into something before all your cards are dealt, because, let's face it - so many of us wait for the right moment and that moment never comes.

Performing in the Present Moment

Suranga Chandratillake | Posted 14.04.2014 | UK Sport
Suranga Chandratillake

So how do the most successful sports people ensure they stay in the present moment? Here are four key techniques elite athletes use...

WATCH: People Pay This Woman £6K A Month To Watch Her Eat Food Online

The Huffington Post UK | Posted 21.02.2014 | UK Lifestyle

Sadly this isn't South Korea, because if it was, HuffPostUK Lifestyle would be millionaires. Over there, a new food trend kicking off, which invol...

Oatmeal Crunch Tops Off Year of Surrealist Advertising

Jonathan Heath | Posted 11.02.2014 | UK Tech
Jonathan Heath

Odd and outrageous humour has been around in advertising forever but it feels like ever since Cadbury went all post-modern with their gorilla and Old Spice began their irony laden assault on the world, that the type of 'knowing', 'Internet' humour present in both these ads has been the go-to style for many brands.

Leveraging the Video Gold Rush

Dominique Busso | Posted 23.01.2014 | UK Tech
Dominique Busso

I was inspired to see that digital publishers are reporting a 14% lift in overall revenues after what has certainly been a challenging few years, with online video continuing to be the fastest growing advertising format for digital publishers, up 21% year on year.

Celebrating Google With Our Top Five Doodles

Detlev Weise | Posted 26.11.2013 | UK Tech
Detlev Weise

Friday 27th September marks 15 years since Google ran its first ever search through its world famous engine. Since then, the internet giant has come to be synonymous with web innovation and cool internet tricks...

Pitch Perfect: Using Video to Engage With Investors

Detlev Weise | Posted 22.10.2013 | UK Tech
Detlev Weise

In an age when the pitch-stage governs the start of most businesses, how can entrepreneurs make sure their ideas are quickly and clearly communicated? Start-ups need to attract new visitors to their website but, rather than encouraging people to simply purchase a product, they also need to engage with prospective investors.

The Future of Online Video: It's About More Than Video

Suranga Chandratillake | Posted 04.08.2013 | UK Tech
Suranga Chandratillake

teve Jobs famously said "You have to start with the customer experience and work backwards to the technology - not the other way round." Try doing this with Online Video. Sometimes you watch it because it's the best way to understand something (how to tie a bowtie), sometimes because it's the only option.

Online Video Ads Continue To Evolve Beyond Simple Reproductions Of TV Ads

Jonathan Heath | Posted 03.08.2013 | UK Tech
Jonathan Heath

As advertisers and video marketing agencies become more emboldened with the creative for online advertising the approval ratings and the views have skyrocketed. By embracing the gifts of the YouTube interface and the myriad of options with HTML5 the bar is consistently being taken to new heights.

'Shopable' Content: The Next Big Thing for Online Video or a Flash in the Pan?

Adam Penny | Posted 04.03.2013 | UK Tech
Adam Penny

We all love a good bit of video content. Whether in the office, on the move or at home with our family and friends, we enjoy being entertained and thi...

Kony Tops Viral Ad Shares For 2012

Jonathan Heath | Posted 04.02.2013 | UK Tech
Jonathan Heath

Unruly Media released their Global Viral Video Ads Chart for 2012 this week and it is a once little known Non Profit Organization called Invisible Children that has taken the top spot with over 10 million shares.

YouTube Plan a Second Round of Content Investment

Jonathan Heath | Posted 16.01.2013 | UK Tech
Jonathan Heath

It's been a year since YouTube spent $100 million on original content channels in a bid to start television 2.0. The time has come for fresh investment in their plan but this time the gatekeepers of web video are going to be somewhat more surgical with their approach.

YouTube Changes Favour Creative and Engaging Videos

Jonathan Heath | Posted 01.01.2013 | UK Tech
Jonathan Heath

Once again its time for the YouTube overlords to move the goalposts ever so slightly just to keep us video creators on our toes. The latest algorithm change might not be popular at first but with time it should make the site a place for quality not quantity.

BBC iPlayer Introduces Mobile Downloads

Huffington Post UK | Michael Rundle | Posted 04.11.2012 | UK Tech

The BBC will allow mobile iPlayer users to download programs to mobile devices for the first time. From Tuesday, the mobile iPlayer app for the iPh...

(Video) BBC Registers 17 Million Viewers of London 2012 Olympics via Computer and Mobile in the U.K.

Andy Plesser | Posted 31.05.2013 | UK Sport
Andy Plesser

LONDON - Cait O'Riordan, Head of Product for Sport and 2012 at the BBC, released the digital consumption numbers for the first week of the Olympics. ...

Beyond the Box: Thinking Through Next-Gen TV

Dean Donaldson | Posted 25.03.2012 | UK Tech
Dean Donaldson

Television is often overlooked when we think of innovation, particularly in light of the rise of PCs, smartphones and the ubiquity of the internet. All this is changing our relationship with the box, and revolutionising television. Looking ahead over the next few years what are key developments that will shake things up?

How SOPA Will Affect the World of Web Video

Jonathan Heath | Posted 19.03.2012 | UK Tech
Jonathan Heath

Think of all the amazing things that web video can do whether it is making you laugh, keeping you informed, encouraging your opinion, testing your beliefs, making you listen, giving you advice and numerous others. These are now all under threat thanks to SOPA.

What Cameron's Change in British Film Funding Means for Online Video

Jonathan Heath | Posted 12.03.2012 | UK Tech
Jonathan Heath

As it stands for now we are going to have to watch a public funded body blow millions on what will probably be commercial failures at the box office in order to fulfil some kind of colonialist ideology that we can impress the world with giant British productions that are purely made to stand up to whatever sequel or remake Hollywood has released that week.