Context has been thrown away for many people online and in its place is a new and dangerously ignorant reality. By the time art collector Dasha Zhukova issued her grovelling apology on Tuesday afternoon for having been photographed sitting on a Bjarne Melgaard chair in the form of a black woman, millions of people around the world had already got a completely wrong opinion of her.
When I wrote last week's blog post, about why antifeminism ought to be viewed in a better light, I expected it to be controversial (although I wrote it because I thought it needed to be said, not because of any desire to 'be controversial'). This led to tweets from people on both sides of the debate... So, whether you're a fellow blogger, a standard Facebook or Twitter user, or even a politician, here are my personal tips for dealing with the anger of the internet.
Whether you are a businesses, a band or a creative entrepreneur, sometimes when you start off with a big hit it can be hard to reach the same highs the second time around. It's the classic so called 'second album syndrome'. It is always a challenge to follow up a great success in any sector, whether it's in entertainment, a high street store or business to business software.
Instead of screaming bloody murder at your screen, maybe you should feel sorry for the gloaters. While you bask under the florescent lighting of your office, dreaming of greener grass, your travelling online-associates are raining on their own parade. They are wasting their time in #paradise by making sure that you at home know all about it.
The medley of today's media is unprecedented. While Britain's biggest publishers find themselves in similarly unparalleled levels of turmoil - shrinking revenue, the threat of state regulation, and a growing tendency to aim their guns at each other - the range of outlets beneath them is fragmenting like light through a prism.
In days of yore, a good friend of mine sold pirated VHS movies at school. As a 15-year-old it didn't matter that the image was black & white and that the only thing I could really see was the Chinese subtitles; what mattered was that I got to watch a film a week before it was released at the theatres.
As if there were not enough ways for professional footballers to land themselves in hot water, Twitter was born. A social networking website where any person can connect with millions of other people has now meant that footballers are putting themselves in the spotlight by airing their views online.