What makes us as consumers choose one brand over another? Is it the price? Is it the software? Or does it simply come down to our own preference? It is fair to say that we have, in today's society, become inundated with choices. The question is therefore; when it comes to technology, and more specifically 'essential technology', what makes a consumer choose one product over another?
The world of Nova Chrysalia has only 13 days until total annihilation, with the citizens of four distinct regions each experiencing the end of the world in unique ways. In Yusnaan, the setting for this sequence, the inhabitants have a hedonistic frame of mind: if the world is going to be destroyed soon then why not go out in style?
Today's workforce no longer expects to be kept within the confines of the four walls of the office; people expect to be able to work from home and on the go and if their employers won't provide them with the technology to do so, they'll simply use their own. Unfortunately, this has opened a can of security worms for IT departments worldwide.