Great communicators are fully conscious of their words, physical gestures, appearance and grooming. That's because they do not wish anything to act as a distraction from their communication style. Also, they are top-notch listeners. They research robustly, read lots, and endeavour to mix in different cultural settings.
To manage one's ego takes awareness, humility, discipline, an element of self-monitoring and courage. Yes, courage, because we must be brave enough to confront our ego. Only then can we successfully transcend its manipulative grip. For me, when I sense the emergence of my ego, I visualize a deeply rich red flag, waving.
Arriving in Hollywood, Los Angeles in 2005 with a strong career history behind me, a positive attitude and English accent, I thought I was well equipped to hit the ground running. It soon became apparent that brand Julia would have to adapt and enhance her gentile English ways if she was going to progress in Tinseltown.
Brand is at the center of corporate strategy. Some say it is the most valuable asset a company can have. It is a primary strategic asset as regards both competitive strategy and sustainable competitive advantage. Embracing the branding techniques used by corporate's and applying them to ourselves, could be instrumental in gaining competitive advantage in the job market place
"This ain't the last you've seen of me!" shrieked Kemal Shahin at the cameras, the ninth person to leave the Big Brother House in 2005. Apart from a couple of random cameos, that really was the last we saw of him.
For women in business, building a strong personal brand is a critical investment in the rise to the top. As Rita showed us so powerfully through the annual Interbrand Brand Index, strong brands have held their value even in difficult times. There is less risk in a strong brand and more chance of a return.