It's the deal you make having pets - you know they don't live for very long and you will be devastated when you lose them. But the fun, love, companionship and joy they bring is worth the pain at the end and the massive hole they invariably leave. It's a privilege that pets choose to share their lives with us.
Our research for Puppy Awareness Week, taking place from 1-7 September, shows that a shocking one in 10 people buy their pup online, without seeing the puppy before they buy and 15% continue to buy from pet shops.
For the sake of the dogs, campaigners must stick it out through what often seem like pitch-black dark days of hopelessness. My hopes have struggled to stay afloat, let alone rise, over the past year as UK politicians seem determinedly unwilling to make any difference in the foreseeable future to breeding dogs' lives.
What troubles me about the French attitude to dogs is that they seem to regard these cute canines more as commodities than we do in the UK. In France, as in large swathes of the continent, you can easily buy a puppy from a pet shop. You can, if the mood took you, pop out for a pint of milk and come back with a pooch.