President Cheese

'Cheesegate' and Why Brands Need a Newsroom Culture

Dominic Mills | Posted 10.08.2014 | UK
Dominic Mills

The addition of a newsroom culture - in whatever forms that takes, whether through a content agency or hiring journalists - brings many of the skills that modern-day marketers need into the organisation. It's something President Cheese and Huge no doubt wish they had had. Tweet production would have been rapid, and they'd have had the nous to realise the story, as written, made them look idiotic.

This Cheesy Tweet Took 45 Days To Approve. Cue Twitter Mockery

The Huffington Post UK | Asa Bennett | Posted 30.05.2014 | UK Comedy

Président Cheese, the French dairy brand, has managed to get Twitter raving about their #artofcheese campaign after reports that they took a whole 45...

Is Lunch-On-The-Go Culture Damaging Our Health? | Posted 25.09.2011 | UK Lifestyle

Grabbing a piece of toast as you run out of the door, picking crumbs out of your computer keyboard, bolting down your dinner in front of the televisio...