The accelerating pace of business change and intensifying regulatory scrutiny are the key macro-trends that will continue to affect companies over the next 12 to 24 months. These Hot Spots provide a solid framework for addressing the key risk areas that could have significant consequences for businesses' performance.
When a client sub-contracts a research project they have to make decisions about who they want to work with and who they think will get the job done. Imagine you could choose a university, or an agency with hundreds of staff, or a boutique firm with ten staff. These are my competitors. And then there's me, a sole trader.