Alex Greenwood, one of the campaign's organisers and the flatmate of Kieran Dhaliwal, who has shown how this anger can be turned into a proactive message: "We are doing this because no more people should have to die because of reckless driving, as a community we have enough power to bring about whatever change we want."
This year looks set to be a good summer for cycling in the UK. For starters, the Tour de France is kicking off in Yorkshire in July, the first time it has done so in the UK since 2007. And there's every chance Chris Froome could hold on to his title, despite his difficulties this weekend in the Critérium du Dauphiné .
Over the past week the mayor has responded to criticism of his cycling policies by suggesting cyclists are making rash decisions on the roads and by repeating a unfounded claim he made to me in October 2011 that wearing headphones whilst cycling or walking could be blamed for an increase in the numbers injured in London.
If you need a barometer of just how much a bunch of utter bastards humankind can be, look no further than a story about a cyclist dying on the roads of London. Tragically, you won't need to look far - six in the last fortnight should give you plenty of ammunition - and it seems everybody has a little bit of hatred reserved.
Today, before you get in your car, please take a minute. Ask yourself if you need another pint, if you need to get there so quickly, if that person driving a bit slowly is really doing it to annoy you. Ask yourself if your journey is so important that somebody else's child deserves to lose a father...