Since the inception of consumer computers, the desktop has ruled the world and for more than 15 years one company has become synonymous with that world- Google. Let's face it, even if you know the specific URL of a site, pretty much every journey begins with Google.
The way we now choose to engage with brands and in turn how we expect brands to engage with us has evolved. 2013 will be a year of continued innovation in the digital marketing space, as brands seek to better understand us as consumers and communicate with us in new and more effective ways.
We have began using photography not for preserving memories but to talk. I am HERE. I am here with THIS person. Do you LIKE these shoes? This is the WEATHER right now. So now, not only is taking and sharing photographs easy, but we have a slew of new reasons to do it.