Alistair Niederer

CEO for UK, Ireland and South Africa, Teleperformance

Bond is famous for only ever drinking Martini - shaken not stirred - and yet in this film he only drinks beer. And not just any beer - Bond only drinks Heineken, because they sponsored the production of the movie.

Endeavour Press

London-based digital publisher

Adele has just become a mum - and funnily enough that's great news for fans who say a follow-up album to 21 can't come soon enough.

Jack Pelling

Freelance film critic, writer and broadcaster. Editor of CelluloidHeroes.co.uk

The masterstroke of casting Judy Dench as M way back in Goldeneye is still paying off, and Skyfall is unquestionably her finest hour. The relationship between Bond and his mothering commanding officer has always been an intriguing one, and now it is fully explored for the first time.

Samuel Luckhurst

Sport Reporter, Huffington Post UK

James Bond Day marks the 50th anniversary of the premiere of the film franchise's first film, Dr. No. And 59 years since Ian Fleming unleashed MI6's finest upon the world, here's why 007 is still relevant.

Endeavour Press

London-based digital publisher

Ian Fleming's best source material was exhausted long ago. We're down to the tasty crumbs at the bottom of the pack now - the short story Quantum of Solace provided little more than a bracingly cryptic title for Daniel Craig's most recent Bond adventure.

Caroline Frost

Entertainment Editor, Huffington Post UK

Frankly, I've always been a bit scathing of these big screen action men - the Jason Bournes, James Bonds, Austin Powers (baby!) of this world, most recently the Jeremy Renners. After a while, they all seem to stop smiling in photos, like they've started believing they are actually secret agents in real life, not grown men fighting for mirror-space of a morning, and getting their hair professionally blow-waved.

Laura Cress

TV Development Researcher and Journalist

In a passionate plea, Alan Partridge once shouted at his confused guests "Stop getting Bond wrong!" Skyfall looks like it's going to fulfil this demand and more besides - so for the 50th anniversary of the martini lover can Mendes manage to pull out the best Bond since Goldeneye?

Anna Hart

Freelance writer specialising in pop culture, social commentary and lifestyle features

Want to know what the internet has been thinking about this week? Well, we've been mostly wondering whether Rihanna did drugs off a man's head at Coachella Media Circus, or if she was unwrapping some feta cheese, which is what it looks like to me.