So whilst many businesses will need to clean up their act, the key question is; what does the future hold for content? How can brands ensure they avoid penalisation, whilst delivering engaging content that's of value to users?
With the World Cup only days away, global excitement and anticipation is mounting, especially on platforms such as Twitter and Facebook. Only the thir...
Paul's worked in a men's clothing wholesalers, but his real passion was cycling and he hoped to be a professional racing cyclist. When he was 17, he had an accident that put an end to this ambition. While in hospital, he made friends with some 'arty types' and his life had just taken him in an entirely new and unexpected direction.
The addition of a newsroom culture - in whatever forms that takes, whether through a content agency or hiring journalists - brings many of the skills that modern-day marketers need into the organisation. It's something President Cheese and Huge no doubt wish they had had. Tweet production would have been rapid, and they'd have had the nous to realise the story, as written, made them look idiotic.
This multiplicity of possibilities requires a modern version of a rather more ancient magic: the splitting of the self to transcend the grim mundanity of having to 'be' in a particular place at any one time.
The tech boom has revolutionised how we live our lives in countless ways, one of which being that we're constantly plugged in to the internet and able to communicate with each other. However whilst this state of "hyperconnectivity" gives us access to more information and people than ever before, is being constantly contactable making us happy?
Humankind has yet to reach that precious place where there is balance and understanding in all. While the bands rock, and fashionistas sport their wares, we should never forget the deeply satanic forces that share our evolving temporal and cyber universe.
Around the time you graduated, the economy sunk into a depression so moody that it wouldn't roll out of bed to answer your calls - no matter how loudly you flagged up your Qualifications and (unpaid) Experience.
The thing is, I don't care about your cat. I don't find it cute. I don't find other stuff about cats cute either. I don't really want to know what you've had for dinner either. I also don't want to know that you miss your poor old Mum and I really don't want to know about the fact that you've got a sore throat.
In a bold effort to win over the American youth to the rejuvenated Healthcare.gov service, renowned cool cat President Barak Obama appeared on the satirical internet chat show series Between 2 Ferns...
Standing in the shade of olive trees on a hill in north-west Jordan, the peaceful spring afternoon was suddenly shattered. From across the valley came the heavy thud of shelling from Syria's border villages.
You Did Not Eat That made the news this week and was dubbed "hilarious" and "mad genius" by a host of women's websites. But I'm calling bullshit on this skinny-shaming tripe because it's not funny, it's not okay and I'm sick to death of women being called out for what they have or have not eaten.
When it comes to my great passion, dementia, the UK's major charities - Alzheimer's Society, Alzheimer's Research UK and Dementia UK - are all becoming household names. Interestingly though, when my story of my dad's life with dementia was unknown, it was a charity hardly anyone in the dementia world talks about who showed most interest in me.
The media spotlight is shining it's fleeting beam onto the subject of online bullying once again. A recent release of Police information shows an increase in the number of investigations carried out into perpetrators of cyber abuse.
Unlike hashtag campaigns that have come and gone before, #BringBackOurGirls has unified a global audience and, apart from a microscopic percentage of Boko Haram supporters, the whole world is behind the message, if not the means, of the campaign. Hashtag campaigns about everything from Orca captivity, to gay marriage, to Invisible Children; even the #YesAllWomen hashtag have all divided national and global opinions (rightly or wrongly) where #BringBackOurGirls has united the world's population in solidarity.
Now, I'm not one for politics. If anything, until I am able to vote, I will always hate election time. The reasons for this are numerous. For one, I h...