Social Video

Only 1% Of Facebook Video Goes Viral: How You Can Too

Dror Ginzberg | Posted 05.06.2017 | UK Tech
Dror Ginzberg

Today, all publishers are looking for virality. If done right, viral videos can make up to 60% of all a publisher's shares over a three month period. While this pressure may be intimidating, don't despair. Focus on tackling some of the above areas and developing a solid strategy - then you too could obtain viral fame.

The Future Winners And Losers Of Online Video

Dror Ginzberg | Posted 10.03.2017 | UK Tech
Dror Ginzberg

I'll start with the obvious. Video is huge, it's everywhere, it's on the path to completely dominate communications with audiences. If you're a publisher or media company not already heavily invested in video, and more specifically, social video, or have no such serious intentions, you're going to stay out of the game.

Companies Making Great Strides In Video

Dror Ginzberg | Posted 30.01.2017 | UK Tech
Dror Ginzberg

It's an interesting development in the ongoing transformation of the publishing industry, and one that results from a couple of media's biggest trends. First, there's the increasing appetite for video, and second, there's the migration of audiences from owned and operated sites to social networks.

How Online Video Took Over In 2016 And What's In Store For 2017

Dror Ginzberg | Posted 16.12.2016 | UK Tech
Dror Ginzberg

This year has seen significant developments in the media industry that will have long lasting effects going well beyond 2016. Every major media trend from this past year centred around video, which now accounts for over two-thirds of all internet traffic. There's been three key trends that standout in my mind:

Red Bull 'Top Of The Viral Video Charts' Says GoViral

Huffington Post UK | Posted 12.01.2013 | UK Tech

For anyone with a passing interest in humans hurtling to the Earth from incredible heights, it should be obvious which fizzy drink company has the bes...