There are few experiences more enjoyably Zen-like than buying in one of Apple's cool white stores. From Singapore to Shepherds Bush the experience is sublimely efficient. The browsing shopper, secure in the knowledge that everything has been displayed in an aesthetically beguiling manner, can be confident that the best is on show and shown to its best advantage. It is what makes shopping with Apple so special.
Apple has succeeded in becoming a cultural icon as well as a successful business, its desirable products and clever advertising set it apart from other technology companies. But it isn't the only enterprise that has been touched by the Jobs halo, remember he's also the man behind the Pixar animation studio.