Although it's really common sense, what the recent 'sexing up' of entrepreneurship through TV and films somehow manages to ignore is this: What really makes early-stage tech businesses succeed is having talented, skilled people working together to effectively build things that people want.
If it wasn't for the Macs of this world, pushing the boundaries of what a job description is and could be, questioning the mundaneness of the 9-5, really progressing with new ideas and never stopping to question why, we'd all be stuck in a world with PCs that run beautifully well but never change.
While it's right to remember Jobs' life and legacy, what matters is understanding what this giant brought to the modern world. His true success was in transforming pure capitalism into a force that touched people's lives and changed them for what they perceived to be the better.
The twitterverse has been alive with tributes, prayers and praise since news of Steve's death. A simple tweet from @jwmoss got me thinking. "Steve Jobs was born out of wedlock, put up for adoption at birth, dropped out of college, then changed the world. What's your excuse?"
Millions of words will no doubt be written about this incredible man, and justly so. This visionary has indeed changed the world. He brought simplicity to things that instantly questioned all that existed before.
Apple without Steve Jobs is like Cuba without Fidel Castro. In practice there's very little functional difference, but seeing someone other than that iconic figure make a huge announcement just doesn't seem right.
Could the spectacular success of Apple's iPhone sow the seeds of its demise? Within a couple of months we're due to see the fifth incarnation of arguably the world's most successful consumer product in a generation.