'Ethical', 'sustainable', 'eco', 'green', 'transparent', 'slow' - there are numerous buzzwords within sustainable fashion, but the message that this niche part of the industry is trying to portray still seems to exist within a vacuum. This is the year we all really need to step up and change things.
Many of the items produced in cashmere, from hot water bottles to bed-socks to jumpers in the palest, most delicate shades, reinforce this association with luxury. It continues to be regarded as an investment choice, the antithesis of fast fashion. As such, it's easy to assume that cashmere is therefore a good sustainable choice.