Super Bowl 48

Bringing the Party Across the Pond

Alistair Kirkwood | Posted 02.04.2014 | UK Sport
Alistair Kirkwood

The NFL has taken over Manhattan in preparation for the big game at MetLife Stadium and more than 160million Americans will tune in to see the grand finale of the season. But it's not just Americans who are passionate about the sport. We are seeing the NFL fan base increase dramatically in the UK and we expect millions to be tuning in to Channel 4 or Sky Sports and sitting up through the night to experience one of sport's greatest showpieces.