Now it seems that any band in any country that reaches the point where they think they can and should be breaking into new territories is looking for a showcase to perform at. In fact, ironically, sometimes the only way for a UK act to get some interest from the UK music industry is to play at an international showcase outside of the UK!
The Possibilities are Endless is a film about the celebrated lyricist, Edwyn Collins, a songwriter (his most famous hit single is A Girl Like You), who had the contents of his mind effectively deleted after experiencing a stroke. Placed inside Edwyn's mind, we embark on a remarkable journey from the brink of death back to language, music, life and love.
With artists from across the world descending on Austin's SXSW festival in Texas, Jungle's performances represented a movement towards bucking the egotistical media trend. Not appearing in any of their videos, pictures or artwork and boycotting twitter, their live performance speaks louder than any social media timeline.
Beyond established hotspots such as the US and UK, there's a whole movement of other digital and creative hubs, from Nairobi to Recife and Jakarta to Cairo. Less obvious pools of ideas and talent: growing markets of youth consumers and the originators of new creative ideas, social innovation and cultural leadership.
Travelling from Glasgow to Austin began with bundling ourselves into a taxi with as much gear as we could carry, bleary eyed and ill-prepared. I say ill-prepared because we're recently back from a UK tour and I felt that the best way to prepare myself for our first North American incursion was to ignore that it was happening until the last moment. I packed my case 4 hours before Lewis (drummer/producer) rang my doorbell.
Home of the rodeo and rock 'n' roll, texmex and tejano, Buddy Holly and Beyoncé; it's no surprise that Texas is full of force. Its variety contributes to its world renown; whether inspiring city arts movements or tranquil coastlines picking up surfers from shore to shore, delicate seafood dishes or hearty home grown chilli, Texas has a range of scenes all of which pack as much punch as the next.