Just as we have freedom of speech and equality in our day-to-day lives, it's only natural that, as we enter a more digitally-centric world, the same practices occur. As internet and connectivity continue to play a huge part in our lives, we need to make sure that net-neutrality also continues to play a part.
Everything's a marketing opportunity. Our existence is only a chance to prove how brilliant we are, and to congratulate our mates for their brilliance too... The fact is, the more we PR our lives online, the more isolated we become. With every 'Ibiza. Done' status update we move further and further away from meaningful relationships with our families, friends and lovers.
It's the year of mobile. 1998 was the first year I heard someone utter that dreaded phrase. However, even though most of us still have to deal with 2% battery life by lunchtime - mobile is unequivocally taking over the world. It's a beast; a complex beast. You've got 4G, NFC, BLE, Wi-Fi and countless other TLA's (Three Letter Acronyms to the uninitiated) to navigate through.
American cyclist Tejay van Garderen branded the craze 'a dangerous mix of vanity and stupidity' ... in this technologically driven age, each spectator wants to prove they were part of the action and hence the selfie found a new arena... it undoubtedly gravitates towards narcissism. 'Look at how much fun I'm having, I want you to envy me'.
"I started dubbing this 'Friday' video, made her sound like Christopher Walken and finished about two hours later. I was originally going to dub the whole thing but got bored with it so I added them driving off a cliff." ... The video accumulated over 30 million views in the days following its release and has been watched more than 43 million times as of July 2014.