When The Voice was launched this year Simon Cowell said 'I would query whether you even need another singing talent show but we have armed ourselves and we are in a good place to beat them'.
So, here we are again, to answer the most important question in modern Britain: IS THE VOICE BETTER THAN BRITAIN'S GOT TALENT? All is to play for as we continue to examine THE BATTLE OF THE JUDGES, this time focusing on the homoerotic inter-judge flirting.
So the 'blind' auditions are over at last. They may have been about as blind as the 'all-seeing-eye' but more on that later.
Do you ever get the feeling that the world has cocked a formerly deaf ear in your direction? I'm starting to suspect that those savvy telly types at The Voice are listening to tutting head shakers like me and chucking in a few tweaks, albeit too late.
In a time of recession and anti-social behaviour, it's the really important issues that play on your mind. Namely: The Voice vs Britain's Got Talent - WHICH IS BETTER?
This week we saw The Voice settle into its boots a bit more and start to look, to me, more like the program it isn't, but at least a program I can get into.
But shouldn't people judging potential music acts be able to sing, dance and perform themselves? That's definitely the thinking behind The Voice, BBC1's answer to X Factor (Saturdays, BBC1).
Right! Before we start- before we even think about starting and are still in bed scrambling for the snooze button, let's get something very clear indeed. The Voice ISN'T about finding a voice. Let's just knock that idea on the head and put it in a dark corner to come round in its own time and wander off unnoticed shall we?
After the sad death of Frank Carson, the TV schedules were rightly festooned with tribute shows and features to a genuine entertainment legend. But one of the surprising things that the retrospectives revealed was that Frank got a big break from Opportunity Knocks, the premier talent show of its day.
The big battle is nearly upon us! On Saturday 24 March 2012, we will see the biggest clash of toe-to-toe reality TV shows ever - the BBC's The Voice and ITV's Britain's Got Talent go head to head and the power is in your hands...
One must be careful when mentioning a UK invasion of Germany but that's exactly what happened last weekend as Florence and the Machine, Katie Melua, Ed Sheeran, and myself (spot the odd one out?!) took to the stage along side local acts for The Voice final.
The harsh reality isX Factor won't be around forever. Reviews still need to be given, new talent needs to be found and the future of ordinary people being given the opportunity to be discovered needs to continue. So, The Voice UK, for a few months, I am all yours.
With the X Factor now a laughable parody of itself, it's a brave move of the BBC to reinvigorate the genre with The Voice. And sure, there'll still be viewers questioning the presence of a talent show on BBC One, but consider this: a chunk of the licence fee is earmarked for entertainment regardless, so it might as well be done properly. And that's just as much a plea to the BBC as it is a polite middle finger to the naysayers.