Cycling provides a brilliant antidote sickness and the costs associated with it. We recently discovered that 68% of people that use our National Cycle Network threw not a single sickie last year. Just by riding to work every day, we can improve our health to such an extent that we reduce the number of sick days we take to almost half.
But issues facing cyclists in London are manyfold; the most pressing is unquestionably safety. In an already crowded city, cyclists compete daily with larger, noisier and more dangerous vehicles and many city dwellers, who would otherwise gladly hop on their bike to commute to work, are far too intimidated to do so.