User Experience

Can You Spot The Next Big Digital Disruptor?

Alex Comyn | Posted 04.08.2017 | UK Tech
Alex Comyn

'Disruption' is one of those phrases, isn't it? An annoying buzzword that's already entered into cliché. A word that makes you want to switch off. But however grating the term, the big digital disruptors of the day are transforming how we live and work.

Let's Face It: No One Knows What's Happening With Online Shopping

Duncan Keene | Posted 27.03.2017 | UK Tech
Duncan Keene

The story is very different online. According to ContentSquare data, online shopping sites tend to average at about 1.5% conversion rate (the percentage of visitors that go on to buy). Imagine being the owner of a shop where for every 100 visitors, only one would buy anything: you'd be getting nervous, to say the least.

How To Create A Cyber Security Playbook

Paul Rose | Posted 22.02.2017 | UK Tech
Paul Rose

All organisations plan for fires, floods, or any other type of incident that impacts business resilience, why should cyber security be any different? The purpose of a Security Playbook is to provide all members of an organisation with a clear understanding of their responsibilities regarding cyber security - before, during and after a security incident.

A Question Of Care: What To Ask When Choosing A Social Care Provider

Rhidian Hughes | Posted 13.02.2017 | UK
Rhidian Hughes

At Canterbury Oast Trust, a small social care charity in Kent, chief executive Joanne Creighton holds informal Q&A style sessions where families and c...

'Alexa, What Are The Four Biggest Challenges To Voice Control Technology Hitting The Mainstream?'

David Loughlin | Posted 25.01.2017 | UK Tech
David Loughlin

The rise of 'voice-first' interfaces featured prominently in Gartner's list of 10 predictions about the strategic use of technology in 2017 -- the analysis firm anticipates that 10 million households will be using room-based screenless devices by the end of the year.

Passionate, Perfectionist Or Stingy? What Is Your Feedback Persona?

Dr. Raian Ali | Posted 26.09.2016 | UK Tech
Dr. Raian Ali

In a globalized, open and competitive market, it may be argued that online feedback becomes a necessity rather than an option. It is becoming harder and more expensive to predict who will be using a service or a product and their various preferences and contexts of use.

Please Don't Call Us 'Difficult to Engage'

Joy Hibbins | Posted 15.07.2017 | UK
Joy Hibbins

"He/she is difficult to engage." It's a term that I have often heard used by psychiatric staff when talking about patients. I was described as "difficult to engage" when I was under mental health services and now that I run a Suicide Crisis Centre, I frequently hear the same phrase used by psychiatric staff who signpost to us.

Strictly Speaking, Conversion Rate Optimisation Has the X Factor

James Root | Posted 22.02.2015 | UK Tech
James Root

As we head towards the end of another year, the nights draw in, the cold frost nips and millions recently relaxed in front of their TV's to watch the climax of two British TV phenomenons; Strictly Come Dancing and the X Factor.

Why iOS 7 didn't kill skeuomorphism - and why that's a good thing

Sarah Watson | Posted 29.01.2014 | UK Tech
Sarah Watson

Looking around our offices, aside from great style, fabulous shoes and a major minor addiction to fashion, we noticed every NET-A-PORTER GROUP employee carries a notebook. All communities are built around something...

Rethinking Gamification for Quality News

Garrett Goodman | Posted 23.06.2013 | UK Tech
Garrett Goodman

If good game design aligns positive feedback with user objectives to create intrinsically rewarding experiences, then where has the gamification of news websites gone wrong? And, how can we rethink it, putting the user experience first?

Under the Radar: Voice Control and the Science of the Unobtrusive

John West | Posted 03.04.2013 | UK Tech
John West

The holy grail of user-experience is to design something that is inherently unobtrusive, without needing a learning period, but very few new pieces of technology achieve that.

Building The Unobtrusive Web

Richard Neville | Posted 24.03.2013 | UK Tech
Richard Neville

How will we look back at the current phase in our tech evolution? We may see it as the time we were confused about what's important in our immediate environment. Walking around a busy city, we see thousands of people at risk of bumping into things as they peer at online maps, messages and articles.

How to Improve Your User Experience Online

Elle-Rose Williams | Posted 26.01.2013 | UK Tech
Elle-Rose Williams

If you sell any kind of product of service online - then you could be loosing money and custom, quite simply - if your user is having an unpleasant or a bad experience on your website.