On hearing the revelation I reacted in the usual ways. I searched for the inevitable petition, signed it and shared it. I tweeted to the self-validating echo chamber that is my twitter following. Naturally, I attacked the trolls who were insensitively (if slightly amusingly) telling distraught vegetarians "they shouldn't be eating £5 notes anyway".
The preacher in the town square exists in all areas of life. You can find them in religion, in atheism, in politics, sport or anywhere else where passions run high. Often you'll find them in animal rights circles. Many a meat-eater has told me of a time they were verbally attacked or belittled by a vegetarian or vegan.