Sport brings us together in a way that not much else can. It gives something solid, real and straightforward to invest our collective belief in. At the end of the day, whatever else happens, someone will win, someone will lose, and we'll either be miserable or ecstatic.
'We're all in it together' is, on the surface, an excellent message behind which to unite a country. It alludes to wartime life and suggests that we're all feeling the same pain. Of course, we're not and it doesn't appear to be working. Increasingly, it's being used as a stick with which to beat the government; every time a story shows that some are thriving whilst others suffer serves to defeat the message.