Rachael Simpson
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Rachael is a trained multimedia journalist who works as a Communications and Social Media Officer at a Scottish B2B company.

Outside of her day-job, Rachael is responsible for the websites Racy Raes (vintage and retro lifestyle magazine) and Hellagood (acerbic music magazine).

Rachael holds an MA in Multimedia Journalism from Glasgow Caledonian University, and a BA Hons in English Studies from Stirling University.

Blog Entries by Rachael Simpson

Two Great Social Media Marketing Campaigns

(0) Comments | Posted 22 October 2012 | (20:39)

A couple of social media marketing campaigns from Glasgow have stood out to me in the last few months. One was Scottish marketing magazine The Drum's Fauxlympics and the other was Digital Agency Equator's Social Media Geeks.

The Fauxlympics campaign was the brainchild of Drum...

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Action! 66th Edinburgh International Film Festival Launches

(1) Comments | Posted 4 June 2012 | (19:21)

This June sees the return of the Edinburgh International Film Festival (EIFF) to Scotland's capital city. 121 new features will be shown across several venues including the charming Cameo, the beguiling Filmhouse and the expansive Cineworld.

The event kicks off with William Friedkin's Killer Joe starring the...

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I Feel Like a Fraud Not a Froude! Marriage and Changing Your Name

(7) Comments | Posted 29 May 2012 | (00:00)

The nuptials are impending and soon I must choose a moniker. Or not.

My fiance and I are in the middle of 'Simpson VS Froude: The 2012 surname showdown' ahead of our wedding this July.

Do I give up my surname and take his when we get married? Name and...

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Girly Lego? No Thanks!

(0) Comments | Posted 17 December 2011 | (12:37)

Like many of us I was unaware that Lego was a boys only toy until Lego told me it was. Foolish child of the 80s I was blissfully ignorant and playing with a toy not designed for me. Lego apparently has always been boys only and exclusive. Because there's no...

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Advertising Will Haunt Your Dreams, Sit Back and Enjoy It

(0) Comments | Posted 27 November 2011 | (15:24)

Media magazine the Drum recently reported that contact lenses could give people social media updates in the future.

These 'info-vision' lenses use a teeny wrap around wi-fi antenna with itsy bitsy LEDs relaying the information right in front of your eyes. At the moment its only been...

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Assassin's Creed Pre-Order Offer Leaves Girl Gamers Out

(3) Comments | Posted 20 November 2011 | (22:00)

If you pre-ordered the new Assassin's Creed game with Amazon you got a nifty download cloak for your Xbox avatar - but for only if you are a guy.

Amazon exclusively offered a free download of an outfit worn by Ezio, the main character, in the new game in the...

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