Scott G. Thompson
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Scott has been with the Starcom MediaVest Group research team for five years, specialising in understanding digital media usage and behaviours. In this time, he has worked on projects around online video, mobile internet, Twitter and tablet usage, as well as developing a unique approach to social listening. He is also an amateur web designer, mobile app developer and also plays the electric guitar- badly. Fortunately for his wife and two children, he usually plays through headphones.

Blog Entries by Scott G. Thompson

Twitter Confirms Olympic 100m Final Supremacy

(0) Comments | Posted 10 August 2012 | (12:57)

The total number of tweets for the men's 200m final totalled 780,000 yesterday as Usain Bolt made Olympic athletics history as the first man to retain both 100 and 200m sprint titles.

However, it is the men's 100m final from Sunday night that has caused the greatest reaction on Twitter...

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Sir Chris Hoy Rides the Twitter Wave of Olympic Glory

(0) Comments | Posted 9 August 2012 | (12:01)

As Sir Chris Hoy became the most successful British Olympian of all time, he also eclipsed fellow British athletes with 208,000 tweet name checks on Day 11.

Sir Chris Hoy tweet mentions peaked at 19,000 per minute - the highest for a cyclist in these games.

The Brownlee brothers followed...

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