Suzi Williams
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BT's group brand chief , and Olympic/ Paralympic Cheerleader. Leading BT's brand and marketing in the 170 markets BT operates in around the globe.

Passionate about brands, leadership, innovation and communities - and sport of course.

Entries by Suzi Williams

Has Paralympic Sport Become the Mainstream?

(1) Comments | Posted 25 May 2013 | (00:00)

This time last year the Olympic Torch relay was just starting out. We watched in amazement as the nation fell head over heels for the magic of that symbolic flame. Little did we know that Team GB and ParalympicsGB would deliver the winning streak we all longed for. Day after...

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Popes, Pubs and Extraterrestrials

(7) Comments | Posted 15 March 2013 | (23:00)

If extraterrestrials had decided to land on earth on Wednesday, what would they have found? People all over the world glued to the emanation from a tiny chimney pot in Rome.

They would have seen sighs of dismay as black smoke emerged. Then, later, whoops, even cheers, of delight and...

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How Not to Be a Leader

(13) Comments | Posted 6 March 2013 | (23:00)

We can't get enough of stories about great leaders.

At the Oscars, Abraham Lincoln walked off with the best actor award, albeit in the rather dashing form of Daniel Day-Lewis.

Coming soon to a multiplex near you is a biopic of another great leader. Steve Jobs, the founder and former...

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In Praise of Tiggers

(0) Comments | Posted 12 September 2012 | (18:26)

London 2012 - what a blast! A whole nation carried along on a tidal wave of positive images and human triumph.

For six weeks bad news was pushed temporarily to the middle pages and often off the agenda altogether. And don't we all feel better for it.

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The Olympics Gave Us Moments to Cherish But the Paralympics Matters More

(0) Comments | Posted 4 September 2012 | (15:37)

Well, if anyone wondered whether the Paralympics would hold their own against the Olympics, last week's Opening Ceremony gave a bold and joyous answer.

If the Olympics gave us NHS beds, the Paralympics gave us umbrellas. If the Olympics gave us Paul McCartney singing 'Hey Jude', the...

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Britain Is Feeling Good About Itself for the First Time in Years

(0) Comments | Posted 27 August 2012 | (12:46)

Britain is feeling good about itself for the first time in years.

The organisation of the London 2012 Olympic Games, the phenomenal performance by Team GB and the welcome that London gave to the world has been a triumph.

Our image around the globe has never been better and we...

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Here's to the Next Five Days

(0) Comments | Posted 8 August 2012 | (10:09)

Twelve days into The Greatest Show on earth and after weeks of grey clouds and rain, Team GB have found their medal winning form and (at times!) the clouds are clearing. The energy on the streets grows palpably with every new medal win and a rather weary nation is cautiously...

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Talking 2012

(0) Comments | Posted 27 July 2012 | (20:30)

The Opening Ceremony of the London 2012 Games took place on Friday and four billion people around the world watched. But it was the previous weekend that we welcomed the world to London with BT River of Music. Over 160,00 people enjoyed music from over 1,500 artists from 204 countries...

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