Adidas

Life Automation - It's Happening

Peter Veash | Posted 02.05.2013 | UK Tech
Peter Veash

The latest wearable technologies and internet access being delivered on everyday products are for the most part revolutionary. While I anticipate a slow uptake in purchase of this new technology for now, most everyday items will offer us connectivity to the web in the near future and subsequently fit into the environment we live in. Life automation is truly alive and kicking.

Adidas Launch New Chelsea Home Kit Campaign With Blue Inspiration

The Huffington Post UK | Posted 05.04.2013 | UK Sport

Chelsea's home shirt for the 2013-14 season has seen adidas launch an Avatar-inspired campaign. The ‘It’s Blue, What Else Matters’ encour...

Weekend Shopping: Footwear Update for Fashion and Function

Sarah McGiven | Posted 08.05.2013 | UK Style
Sarah McGiven

A quick look at the latest, greatest footwear releases this month - from cool performance training shoes and graphic street fashion sneakers, to sweet retro-styled suede brogues and classic, timeless courts - for anyone looking to update their shoe collections this weekend.

I Don't Mind If I Sell Shirts

The Huffington Post UK | Posted 01.03.2013 | UK Sport

David Beckham has admitted he doesn't mind being known as a shirt-seller at Paris St Germain. Beckham joined the Ligue 1 leaders on transfer deadli...

Adidas Boost: Could These Shoes 'Revolutionise' Marathon Running?

Huffington Post UK | Michael Rundle | Posted 16.04.2013 | UK Tech

Adidas has unveiled a new type of running shoe that it claims could revolutionise sport - and break the record for the fastest marathon. The Adidas...

Weekend Shopping: Kicks and Kiddy Shoes

Sarah McGiven | Posted 27.03.2013 | UK Style
Sarah McGiven

I love shoes. Shoes don't care how much Quality Street you ate over Christmas, the straps won't strain after a big dinner and they are so much easier than clothes to shop for as the sizes tend to be pretty standard across brands, with far less variation than you find in clothing.

Fighting Fashion Fit

Ruth Harrison Roberts | Posted 10.03.2013 | UK Style
Ruth Harrison Roberts

Before I could flash my new membership card around I had to buy a new P.E. kit; this thought filled me with more fear and dread than the fiercest personal trainer ever could. Let's just cast our minds back to the grey days of school P.E.

Arsenal To Swap Nike For Adidas?

The Huffington Post UK | Posted 26.10.2012 | UK Sport

Arsenal could be set to revert back to Adidas as their kit suppliers after 20 years with Nike in a £25m-a-year deal. The Gunners, who have worn Ni...

It's Breast Cancer Awareness Month - Fabulous Products for a Worthy Cause!

Claire Lynch | Posted 25.12.2012 | UK Style
Claire Lynch

Breast cancer affects so many lives, with almost 50,000 people being diagnosed every year in the UK alone, which equates to 1 person every 10 minutes. Just over 12,000 of those people die from the disease.

Sarah Dean

Ennis Leaves Example Speechless

HuffingtonPost.com | Sarah Dean | Posted 07.08.2012 | UK Entertainment

Example has revealed how he was left speechless on meeting Olympic gold medallist Jessica Ennis on Monday night. Talking to Huffington Post UK at a...

Sarah Dean

PHOTOS: Jessica Ennis Parties With Rupert Grint

HuffingtonPost.com | Sarah Dean | Posted 07.08.2012 | UK Entertainment

Olympic gold medallist Jessica Ennis was enjoying her new-found celebrity status Monday night, mixing with the likes of The Stone Roses and Harry Pott...

What Scared Wiggins?

Posted 07.08.2012 | UK Entertainment

Bradley Wiggins has revealed getting on his bike for the Olympic time-trial and competing under the pressure of a whole nation's hopes was not what sc...

The Next Big Thing? *Olympic Special* - Cheering on the Champions of British Business

Alex Perry | Posted 06.10.2012 | UK Sport
Alex Perry

So yes, the branding rules are strict. And yes, people's attentions have been more focused on their TVs than shop windows. But small businesses can - and have - used the Games to their advantage. BrandGB is a powerful thing; so let's use it both now and beyond London 2012.

A Mod Night Out: Wiggins Meets Weller

The Huffington Post UK | Jessica Elgot | Posted 07.08.2012 | UK

Bradley Wiggins's mod style is almost as famous as his gold medal - and both were on display on Monday night, as he chatted to one of his musical hero...

Olympic Park Projection Exposes Adidas Exploitation (Video)

Ruth Tanner | Posted 06.10.2012 | UK Politics
Ruth Tanner

On Sunday night, as the crowds left the stadium War on Want beamed a 65 feet high image on a building opposite the Olympic park, exposing Adidas exploitation.

Who Was Clowning Around At The Chemical Brothers' New Film Screening?

The Huffington Post UK | Lucy Sherriff | Posted 05.08.2012 | UK Entertainment

More than 400 Adidas-wearing clowns descended on East London at the weekend, with Plan B, Jaime Winstone and Dr Who's Matt Smith getting in on the act...

Kicking It Like a 90s Now Album With Jeremy Scott x adidas Originals

Sarah McGiven | Posted 30.09.2012 | UK Style
Sarah McGiven

With the world's sudden interest in sports, I thought it was a good time to drop the latest Jeremy Scott for adidas Originals line on you. This awesome AW12 collection is about to start hitting stores and adidas.co.uk (first releases are in August, the second lot arrive in October) and it's as out there as ever...

WATCH: Nike's Olympic Ad To Rival Adidas

The Huffington Post UK | Samuel Luckhurst | Posted 25.07.2012 | UK Sport

Nike have hit back at being frozen out of the London 2012 Olympics by revealing their own commercial in a bid to trump arch-rivals Adidas. Adidas h...

Snap Happy: David Beckham Shocks Fans By Dropping Into Westfield Photobooth (PICTURES)

PA | Posted 24.07.2012 | UK Sport

Sports fans got the surprise of their lives when David Beckham unexpectedly dropped in on their photo booth snapshots. Stunned schoolboy Christian ...

The Modfather's Blood Brother: Steve White

Jason Holmes | Posted 21.08.2012 | UK Entertainment
Jason Holmes

As Paul Weller's long-time collaborator and one of the finest and most prolific drummers Britain has ever produced, Steve White is now looking to the future. Jason Holmes journeyed to Stockport to meet him.

Adidas JS Roundhouse Mids, Vagina 'Brightener' And Thongs For Ten-Year-Olds (PICTURES)

Huffington Post UK | Sara C Nelson | Posted 19.06.2012 | UK

As Adidas throws in the towel and withdraws its proposed JS Roundhouse Mids following a race row, cast a backwards glance at these controversial produ...

Adidas Withdraw JS Roundhouse Mids 'Slave' Shackle Trainers After Race Row (PICTURE)

Huffington Post UK | Sara C Nelson | Posted 19.06.2012 | UK

The new Adidas JS Roundhouse Mids feature orange shackles Adidas has shelved plans to release a pair of trainers with bright orange "shackles" t...

Adidas JS Roundhouse Mids 'Slave' Shackle Trainers Cause Race Row (PICTURE)

Huffington Post UK | Sara C Nelson | Posted 19.06.2012 | UK

The new Adidas JS Roundhouse Mids feature orange shackles UPDATE: Adidas has now withdrawn plans to release the JS Roundhouse Mids Adidas is...

Retro Madrid's New Adidas Kit

The Huffington Post UK | Samuel Luckhurst | Posted 31.05.2012 | UK Sport

Real Madrid's new kit for the 2012/13 season has been revealed, and sportswear designer adidas have conjured up some retro magic. A simple design w...

The Past Points to the Future - Even for Football Boots!

Rachel Montague-Ebbs | Posted 08.07.2012 | UK Sport
Rachel Montague-Ebbs

They say that fashion tends to repeat itself, that it is cyclical in nature. adidas revealed their latest and greatest football boots last week and so...