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Compare the Market

Beyond Comparison: The Aggressive Ascent of Price Comparison Websites

The Edible Editor | Posted 25.03.2013 | UK Tech
Read More: Compare the Meerkat, Compare the Market, Peep Show, Price Comparison Sites, Robert Webb, Price-Comparisons, UK TV, Price Comparison, Video, UK Tech News
The Edible Editor

It makes sense then that price comparison companies have launched a disturbingly aggressive ad campaign featuring cartoons, catchphrases, cuddly toys and celebrity endorsements. It's mass market selling, and it's unignorable.

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TV Sponsorship Is a Booming Business

Clare Macnaughton | Posted 29.09.2012 | UK
Read More: Initiative Media, Unilver, Carat, Compare the Market, Cadbury, TV Sponsorship, Harveys, UK News
Clare Macnaughton

Back in the black and white days, circa 1991, post the economic boom of the 80s and in the midst yet again of recession I began working as media buyer for a media buying agency called Initiative Media.

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La Senza Recalls Meerkat Hottie After Safety Concerns

Cosima Ungaro | Posted 04.01.2012 | UK
Read More: Where's Waldo, Compare the Market, UK News, La Senza, Recall, Meerkats, Compare-the-Meerkat, National Geographic Channel, Products, UK News

La Senza, the luxury lingerie company, has issued an urgent product recall after safety fears over its Meerkat Hottie toy. According to an advert i...

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