Taking the bins out or feeding the cats is just a mundane duty to most of us, but we all know some people who do these everyday chores and receive wide recognition and rapturous applause. These people are Facebook Famous. They're the winners of the most competitive popularity contest on earth and every aspect of their life is so damn fantastic that it needs to be shared with their legions of adoring friends. But how the hell do these cocky little upstarts do it and how can you achieve similar glorification from your online acquaintances?

Facebook seems to be having a tough time of late. Disgruntled shareholders, Internet trolls and enforced changes to it's followers profiles have given it the kind of bad PR that a Pussy Riot gig would give President Putin.

To anyone who shares life so freely all I'd say is be careful, protect yourself and the day you find yourself contemplating bad news and if it's too soon to post it to Facebook, give it a miss and make a phone call or two, the sound of a familiar voice far outweighs the sympathy of 200 people you haven't seen or spoken to for as long as you can remember.