Facebook is at a pivotal crossroads. Ever since its stock market flotation, the social giant has had a tough problem to address: how can it become profitable without alienating its user base? Myspace couldn't manage it (sorry Justin, no amount of cool re-branding is gonna bring that sexy back) and the jury's still out on Twitter and LinkedIn.

Facebook isn't without its faults. It's stumbled a few times on its growth path, and it doesn't always make life easy for its users. But it's evolving, and that's exactly what will shore up its future.

Beleaguered Facebook stock was given a small boost this week after the social media site announced the launch of Gifts, a service that will allow user...

Facebook's floatation on to the choppy waters of the Nasdaq hasn't exactly made for a comfortable time at Menlo Park. The handling of the launch, the lawsuits, and most of all the fallingshare price has made the social network more a subject for public speculation than at any time in the company's history - which is going some, for an internet poster-child like Facebook. But for marketers, the pressure on Facebook isn't all bad news.

Facebook CEO Mark Zuckerberg has lost about $4.7bn on paper in six days after the company's stock crashed on a series of bad news. Its stock dipped...

Facebook's stock price fell to an all-time low after it announced its first earnings report since going public. Shares in the company fell more tha...

Facebook owns an incredible amount of information about, and created by, its users and as a result data security is key to maintain confidence in the site. A significant data breach would mean a PR backlash, regulatory investigations and civil liability to its users for negligence and other causes of action.

The answer is simple. Only if they can turn their organically grown database into a revenue stream channel the $100 billion valuation makes sense and one can make money out of it. If you think this is a good answer, think again?

Almost every retailer now has the expertise to use Facebook to grow consumer awareness of their brand, however, there are only a handful of retailers that have truly monetised Facebook and extended its reach from a sharing space to a retail platform.

Despite his company's stock falling almost 10% on Tuesday, Facebook CEO Mark Zuckerberg is still enjoying his honeymoon in Italy. Zuckerberg marri...

Facebook's stock price fell almost 10% on Tuesday leading analysts to declare its initial public offering (IPO) last Friday as one of the worst in fin...

Where does a billionaire CEO and his new wife go on their honeymoon? The answer may disappoint you. No, it's not a secret island, the International...

Now that the huge hype created over the Facebook IPO has given way to more practical and analytical thinking, it is time to take a closer look at the tech IPO scenario.

Shares in the social network Facebook lost more than 8% in value in early trading on Tuesday. After a difficult day on Monday, during which Mark Zu...

U2 frontman Bono has laughed off claims he will become a billionaire on the back of the Facebook flotation. The rock star's investment group Elevat...

Shares in social network Facebook immediately jumped 13% to $42.99 on their first day of trading before crashing to close just above its initial publi...

Shares in social network Facebook immediately jumped 13% to $42.99 on their first day of trading, after the company's initial public offering (IPO). ...

Facebook CEO Mark Zuckerberg has rung the opening bell on the Nasdaq stock exchange on the day his company launches its Initial Public Offering. Zu...

Manchester residents are 9% more likely than the average UK web users to visit Facebook in a given month. 500 million hours are spent on Facebook ...

In the space of just eight years Facebook has undergone a meteoric and unprecedented rise that has transformed the once unknown social networking site...

The flotation of Facebook - one of the largest Initial Public Offerings (IPOs) in American history - is arguably also the flotation of an entire econo...

Facebook shares are being offered to the public for 38 US dollars (£24) in one of the biggest ever US stock flotations. The social media giant is ...