TV Sponsorship Is a Booming Business
Clare Macnaughton
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Posted 29.09.2012
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UK
Read More:
Initiative Media,
Unilver,
Carat,
Compare the Market,
Cadbury,
TV Sponsorship,
Harveys,
UK News
Back in the black and white days, circa 1991, post the economic boom of the 80s and in the midst yet again of recession I began working as media buyer for a media buying agency called Initiative Media.
