This is the fourth year of our partnership with ITV's I'm a Celebrity... Get Me Out Of Here! raising funds and awareness to save lives from malaria. We're inspired and moved by the celebrity's own stories and experiences. Some have suffered themselves, such as 2011 contestant and former horse racing champion Willie Carson. Others have spent time in Africa, where over 90% of all malaria deaths occur, so it is no surprise they've seen the impact of the disease close up... Despite half the world's population being affected by malaria, many celebrities and people across the UK have little knowledge or experience of the disease.