Welcome to London, the host city of the 2012 Olympic Games. This is the message that greets you at Heathrow Airport. Despite the sometimes negative attitude of the British to the hosting of the Olympics, it is pretty darn difficult not to notice that London has caught the Olympics fever. From the Games Lane that takes you to Central London and the Olympic Park, to the Cultural Olympiad events happening round the city. There is no mistaken it. A cable car across the Thames has even been built to coincide with the Olympics.