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Persuasion

Make a Brew and Get Ahead in Life

Tony Wrighton | Posted 28.08.2012 | UK Lifestyle
Read More: Self-Improvement, Sales, Self Help, Retail Sales, Health, Self-Help, Persuasion, Cuppa, UK Lifestyle News
Tony Wrighton

[1 minute self development] I was out with a friend celebrating his new job. He was chuffed. No doubt about it, this one was a big step up for him an...

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Nothing to Hide, Nothing to Fear - How to Use Slogans and Sound-Bites to Get What You Want

Mark Fletcher-Brown | Posted 23.06.2012 | UK
Read More: Mass Communication, Slogans, Politics, Behaviour, Campaign, Rhetoric, Persuasion, UK Advertising, UK Media, Conservative Advertising, UK Politics, UK News
Mark Fletcher-Brown

Research on how people make judgements suggests that we all too often rely upon skewed models of how the world works and perverse common sense. In making sense of the world, we are vulnerable creatures, easily swayed by rhetoric and slogans.

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How To Raise Money For Charity, Close A Deal, Or Get A Pay Rise.

Tony Wrighton | Posted 06.11.2011 | UK Lifestyle
Read More: Donating to Charity, Pay-Rises, Self Help, Charity, Self-Help, Persuasion, UK Lifestyle News
Tony Wrighton

There's a persuasion researcher in France called Nicolas Gueguen. He's a man who clearly enjoys his work. One of his studies was entitled 'Bust Size and Hitchhiking: A Field Study'.

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