I can't wait until Jamie Oliver's new 'Money Saving Meals' is broadcast. Everywhere I turn, it is Great British Budget Menus, frugal blogs and rising food prices. Jamie's tasked himself to improve the situation and he's already created massive interest with his controversial, honest and upfront comments on food poverty
Sainsbury's is the UK's third biggest supermarket chain and are primarily a food company - food accounts for over 70% of their sales. Yet they are keen to build over farmland at a time when people are increasingly concerned about how enough food will be produced for the growing populations of the future.