As I write this I'm looking out over the UN building in New York and its rows of flags from member nations. Right now world leaders are speaking at the annual UN General Assembly, discussing the issues that are most affecting their countries and the world as a whole. One issue that is central to this week is the ongoing Syria crisis; what I'm here to do is to make sure these leaders don't forget the voices of children caught up in this conflict.
Hearing about atrocities and suffering halfway across the world doesn't tend to hit close to home. The people feel distant and the language is foreign; it's too far. Standing at the edge of the Za'atari camp in Jordan listening to the sound of explosions from just across the border in Syria, suddenly it didn't feel so far anymore.
Given that many of the world's leaders are pointing their fingers in blame for the 21 August chemical weapons attack that killed an estimated 1,400 people straight at Syrian President Bashar Assad, the role the PR campaign that in the last week he, along with one of his greatest (and most powerful) allies, President Putin of Russia, has waged has certainly been surprising.
The current moral argument regarding Syria is limited. The red line of chemical weapons is plotted on a wider graph of violence. Morality is relevant to the whole graph, not just the red line. For too long, innocent Syrian people have suffered greatly and lost lives at the violent hands of the regime.
Much has been said in recent years about the decline of the media profession as social media sites such as Twitter and Facebook circulate news before journalists even get a chance to put the nib of their pen to paper so to speak. So if the risks of conflict reporting are steadily getting higher yet the return or the presumed relevance of such reporting is rapidly declining in the face of around the clock tweeting and uploading - will we see a dearth of conflict reporters risking their lives to get the story?
It is easy for security analysts, former Islamist penitents and politicians to rely on ready made narratives on why the UK is still producing Jihadists... But ultimately acceptance of these easy narratives has lead to misunderstanding and wrong policy decisions. The truth is our post-Enlightenment mind finds it difficult to comprehend men who look at the world differently from us.
Obama sees Syria as one of the definitions of his presidency. But Syria is the battleground for a 21st Century proxy war. Iran, Saudi Arabia, many major players are there. And there is something else: Obama can't afford to do a 'W' and go in with all guns blazing. The president's past, steeped in vociferous opposition of the Iraq War, won't allow it.