Barnardo's believes that the scandal of child poverty in this country will only be tackled when action is taken to improve both the income and the access to services that the poorest families have. We know that money matters to the poorest families - especially when rising living costs, stagnating wages, a weak labour market and spending cuts are placing more pressure on them than ever before. Many families in poverty in the UK live on just £12 per person per day after housing costs. That £12 has to stretch to cover everything: food, electricity, water, gas, bus fares.
Occasionally, among the static noise of 24-hour news, there comes a speech that matters. Yesterday's by David Cameron, on welfare reform, was one of them.
Eradicating child poverty is an ambitious but hugely important aspiration. Not only does it makes sense economically, as according to the Joseph Rowntree Foundation the annual cost of our high levels of child poverty is around £25 billion, but it is a moral duty, as no decent society should allow children to go without, to the extent that it affects their future life chances.