16/08/2011 06:07 BST | Updated 22/05/2015 06:12 BST

Ralph Lauren Launches New Denim Line In The UK Today

ralph-lauren-denim-and-supply The new a/w Denim & Supply Ralph Lauren collection. Courtesy of Ralph Lauren

Ralph Lauren are adding another brand to their name today as Denim & Supply Ralph Lauren arrives in the UK.

The new collection embraces the all-American, Ralph Lauren style but with an emphasis on a rugged, edgy look. Key pieces include distressed jeans, faded t-shirts, denim and Navajo print jackets for a modern take on the Ralph Lauren classics.

Jeans start at around £90, t-shirts are available from £35 at The new collection will also be stocked in Harrods, Selfridges, Harvey Nichols, House of Fraser, John Lewis and Asos from today.

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