It's a spoof news report about the success of a Blockbuster store 'living museum' - which "aims to transport visitors to a time before the internet", complete with actors playing the roles of Blockbuster staff and customers in order to "create a historically authentic experience".
"It's hard to believe people lived this way," says one visitor to the Blockbuster museum. "It's really amazing people had to go through so much just to get a movie."
It's perfectly scripted, perfectly played - and really should have been shown to Blockbuster executives when it came out... in 2008.