Nick Clegg has won the internet for the day.
For once, the deputy prime minister has come out of a negative situation triumphantly, presenting the perfect response to the Daily Mail's much derided "sexist" reshuffle coverage.
The tabloid has faced fierce criticism over its "heinously sexist" coverage, in which Catherine Ostler gave her "style verdict" on the new female appointments.
Mocking the Mail's article, the Lib Dem leader tweeted his own fashion choice for sashaying up and down the Downing Street catwalk, and was actually funny.
What I wore to the office today. Fingers crossed the Mail approves. Hope I don't look too '80s cabin attendant'. pic.twitter.com/bVy7wCkfrG— Nick Clegg (@nick_clegg) July 16, 2014
Fellow Twitter users were quick to highlight that Clegg's tweet could be misinterpreted without context:
If you haven't seen the Daily Mail article, that Nick Clegg tweet must look like the funniest and most confusing cry for help ever.— Adam Hess (@adamhess1) July 16, 2014ADVERTISEMENT
@adamhess1 Best thing the Mail could do is delete the article, deny its existence, then just publish Nick's tweet.— Philip (@Sponge_Avengers) July 16, 2014
In its much-criticised two-page spread, the Mail critically examined the new Employment Minister's "don't mess with me" lipstick and "turbo-charged hair", along with Environment Secretary Liz Truss's "patriotic" red, white and blue ensemble and Claire Perry's wedges and "statement necklace".
The Daily Mail political cat walk, what they really mean. pic.twitter.com/iUGIC3ievV— TechnicallyRon (@TechnicallyRon) July 16, 2014
It is unknown what the tabloid would make of the deputy prime minister's get up.
Former deputy prime minister John Prescott also speculated what the result would be if the same style of coverage was given to male politicians:
I'm sure The Daily Mail will run with this tomorrow, right? pic.twitter.com/8mNM4VAl7P— Jamie DMJ (@JamieDMJ) July 16, 2014
But "thigh-flashing" Esther McVey has revealed she isn't fussed about the Mail's fashion critique of the new "girls" on the Downing Street "catwalk," even though the paper's own Business Correspondent branded the coverage "unspeakably awful and demeaning."
The Mail's Quentin Letts has defended the paper's coverage on Sky News, arguing with Eleanor Mills, the Editorial Director of The Sunday Times, who branded the reporting "retrogressive for women."
Letts insisted that the Cabinet reshuffle "focused very strongly on image over ideology… image was very much the driver," he said.
The columnist even resorted to playground name-calling in the fierce debate with The Sunday Times reporter, asking Mills, "remind me how the Sunday Times' circulation is doing again?"
But Becky Barrow - who is departing the Mail to go to the Sunday Times - slammed her own paper's coverage:
One thing that I will not miss about working for the Mail: unspeakably awful and demeaning spreads about women. pic.twitter.com/DqIS86kYDm— Becky Barrow (@beckymbarrow) July 16, 2014
Many others responded with fury to the "belittling" style of reporting, branding it "everyday sexism" and accusing the paper of setting "female politics back years":
Hang on, so you're saying the Daily Mail ISN'T a shining beacon for equality and progress? This is BRAND NEW INFORMATION.— Jamie (@jtlovell1979) July 16, 2014
PRETEND you're a Quantum Physicist who's successfully built a time-machine by simply buying a copy of today's Daily Mail. @TwopTwips— Abbey Bloom (@AbbeyBloom) July 16, 2014
Mail's catty misogyny re women MPs is revolting but nothing new. Would be more tweet-worthy if they'd focused on their politics instead.— Chris Wills (@crispeater) July 16, 2014
Oh FFS Mail! MT SkintLondon: 'The Downing St Catwalk' because hey, that's what a street is when women walk down it! pic.twitter.com/XsNzYApVBq— Vicki Kelsall (@vickikelsall) July 16, 2014
In honour of the Mail's article on women MPs outfits...I'm in a Next grey, striped shirt, jeans from Debenhams and Kermit the Frog socks.— Chris Hubbard (@hubbardcj) July 16, 2014
Mail has uncanny knack of capturing attitude to women politicians.
Forget their politics I want to know hemlines & accessories (said no one)— Julie Minns (@kenningtonkitty) July 16, 2014
The Daily Mail really is a farce, Tory reshuffle brings women into cabinet & Mail leads with what they're wearing!! Is it still the 1950s?— Brian Cruyff (@BarrySpex) July 16, 2014
Why don't women go into politics? Because in 2014 editors of Daily Mail still think their primary contribution to public life is cosmetic— Lucie Shuker (@lucieshuker) July 16, 2014
Considering the demographic of the Mail, others queried why its readership is predominantly female.
@FelicityMorse The Mail: for women who hate women— Jack Seale (@jackseale) July 16, 2014
Can someone explain to me why so many women read the Daily Mail? pic.twitter.com/L7OCoT5FQI— James Randerson (@james_randerson) July 16, 2014