My Apartment: Amelia Liana

My Apartment: Amelia Liana

Neutral with pops of colour and an enveloping serenity, Amelia Liana has turned her London apartment into a haven that's stylish and uncluttered. Alice Casely-Hayford takes a peek inside...

Though a relative newcomer to YouTube, beauty blogger Amelia Liana is a natural, and her easy-to-watch demeanour means she's racked up a loyal fanbase of over 23,000 subscribers in just five months.

The 22-year-old uploads directional videos with fun tips and easy tutorials from how to contour like Kim Kardashian to Top 10s under £10.

Unsurprisingly, she has possibly the most enviable hair in the beauty blogosphere and a pretty covetable wardrobe to boot. Did we mention she's also the sweetest girl you'll ever meet?

We visited her elegant and uncluttered, monochrome apartment to find out how she styles her home and get some shopping tips...

How would you describe your interior and do you think it reflects your sartorial style?

I like wearing plain things and choosing one bold accessory like bright shoes, a bright handbag or a big necklace. My house is quite neutral. It's nice to have little accents of colour - perhaps a blue pillow - whilst everything else is neutral.

I follow trends but I don't stick to them religiously. I'd like to say I do because of the current monochrome trend. Got there first – I've been doing that for years!

Where do you like to shop for yourself and your home?

I love Zara, Topshop, Net-a-Porter and The Outnet and prefer shopping online. For the house, I love The White Company. I have all my cotton pads in little pots from there as it's really pretty and classic.

What about make up storage?

Muji is my best friend. I have their extra-large drawers, they come in two and you can stack them as high and as wide as you want, so I have mine pretty high! I have a mini one which has my blog name, Liana Beauty, on it and I keep all my daily things in there like eye crayons. My brush holder is from Paul & Joe which is really cute and then I have a lipstick holder which I ordered online. I have everything categorised – bronzer drawer, blush drawer, two concealer drawers, foundation drawer and a MAC eyeshadow drawer.

Biggest indulgence for the house?

I love flowers, they make me smile. I'm about to finish my first Diptyque candle and I can't wait to use it as a brush holder! I went on this Perricone clear skin diet and you just have salmon and eggs for three days. There's a Jo Malone candle called Sweet Almond and Macaroons and it was my sugar fix while I was doing it!

Dream home?

I'd like somewhere really homely and quite traditional in the countryside, with a working fireplace and a big garden for all my animals - I'm obsessed with horses.

Everyone thinks I'm a town girl but I'm a country girl at heart.

I'd love somewhere where lots of my family could come and stay, a nice escape that's still in England - I really like that country house style where everything's wooden and cosy.

When working from home how do you get into work mode?

I'm Beauty Editor for Suitcase magazine and I do online videos for Cosmopolitan so I'm out for a lot of the day. I have my routine: I get up and walk Duke, check my emails and have my schedule for every day be it meetings or filming. I have my computer in a separate room where I work and then when I get into bed I don't bring my laptop with me. Then I can switch off... though my winding down time is watching a Youtube beauty video! I feel so lucky because I do something I love and I don't get bored of it.

See the full shoot of Amelia's amazing apartment by Phoebe-Lettice Thompson - full screen is a must...

LOVE THIS WRITER? Follow her on Twitter @AlCaselyHayford.

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