16/01/2015 11:37 GMT | Updated 20/05/2015 10:12 BST

Romeo Beckham Sparks Burberry Sales Increase

Burberry has reported a 10 to reach heights of £600 million, the Guardian reports.

Romeo Beckham Is the Star of Burberry Christmas Campaign

In recent years, the British brand has enjoyed a huge surge in publicity, and is fast becoming known for hiring the most iconic models in the business. Jourdan Dunn and Naomi Campbell fronted its Spring/Summer 2015 campaign, while Cara Delevingne and Kate Moss teamed up to promote Burberry's latest fragrance, My Burberry.

MORE: Burberry Prorsum Spring/Summer 2015 show highlights

This isn't the first time Victoria and David's son has worked in campaigns for the fashion giant, though. Romeo's Spring/Summer 2013 campaign was credited with increasing sales by 13Slideshow-111068%