Kids are going to receive £56 worth of Easter eggs and presents over the next few days, according to a survey.
Research by VoucherCloud found that parents spend an average of £25 on their child, while other family members and friends spend a further £31 on Easter gifts for kids.Each child will receive an average of eight Easter eggs, which they'll eat over four days – that's a total of around 8,000 calories.
Alongside chocolate eggs, the next most popular gifts are money, other forms of confectionery and toys.
The survey of 2,118 parents found that 78 per cent said they always bought Easter eggs or gifts for their child or children, and usually spent an average of £25 per child.
Almost 60 per cent of the respondents also said that their children were bought Easter gifts by friends or relatives, to the value of £31 per child.
Almost half of parents (43 per cent) said, aside from chocolate eggs, they gave money as a present over Easter.
Two fifths (41 per cent) said they gave other confectionery while more than a third (36 per cent) gave toys and almost a quarter (22 per cent) gave craft items.